The ever beguiling Brad Pitt has teamed up with Kiehl's in the development of the first ever beauty product with cradle to cradle certification: "Aloe Vera" Biodegradable Liquid Body Cleanser. I'm not quite sure what expertise Brad possesses in the science of emollients, but, hey, I'm sold. If it's good enough for the beautiful Brangelina brood, it's good enough for me. Another good reason to buy it: 100% of the profits will go toward Brad's "Make It Right" initiative, which is dedicated to the construction of environmentally sustainable, affordable housing for the displaced victims of Hurricane Katrina. Brad Pitt—swoon-inducing doting daddy, friend to the dashing George Clooney, modernist, humanitarian and American treasure—what's not to love?
1 comment:
And it smells fantastic! The bummer part is the small packaging. Why not put it in a bigger bottle to reduce packaging waste??
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