Tuesday, January 15, 2008

MacBook Air Debuts

For the low price of $3100, you can get your very own MacBook Air with a 64GB solid state (hmm, solid state, that sounds cool) hard drive and a 1.8GHz processor. Looks sexy and it only weighs three pounds, although there's no optical drive (old school) or ethernet port (big ugly ethernet cords would only ruin the aesthetics of this pretty baby). Steve Jobs referred to the "environmentally-friendly" nature of the MacBook Air, with its aluminum housing and pvc/bromide-free motherboard. I wonder if the packaging of this little cutie will be eco-friendly (iPhone: not so much). I remember way back when: Apple actually used raw cardboard with white spot ink (no slick, full bleed images on black—a quadruple hit, I'm sure) for its packaging. It was simple, beautiful, and truly eco-friendly.

No comments: